Know what competitors changed
Stop checking competitor websites manually. SignalScout watches their pricing pages, feature updates, and positioning copy - and tells you what each change means for your business.
Daily Page Scanning
Track pricing, features, changelog, careers, and compare pages across all competitors - every 24 hours, automatically.
significance: "Strategic"
changeType: "Pricing"
factual: "Starter $29→$45"
strategic: "Moving upmarket"
counterMove: "Lock in SMB deals now"
Strategic AI Interpretation
Every change goes to GPT with your business context. Get a counter-move, not just a diff.
Pricing Change · HubSpot
Starter raised from $29 → $45/mo
Instant Pricing Alerts
Strategic pricing changes trigger an immediate email so you can respond before your pipeline notices.
To: you@yourcompany.com
Subject: SignalScout Digest - 3 signals this week
STRATEGIC (1)
● HubSpot / Pricing - Starter raised $29→$45/mo
IMPORTANT (2)
● Notion / Features - AI editor to all plans
- Generated by SignalScout · Monday 7am IST
Monday Morning Digest
All signals from the past 7 days, grouped by competitor and classified by significance, in one email every Monday.
From competitor added
to signal delivered
No manual checks. No tab switching. Add a competitor and walk away - SignalScout tells you when something matters.
Add your competitors
Enter a competitor's website domain and choose which pages to track - pricing, features, careers, and more. SignalScout monitors business websites only, not social media profiles or public pages on platforms like YouTube, LinkedIn, or Twitter.
We monitor on schedule
SignalScout fetches each page on a schedule - daily for paid plans, weekly for Free - normalizes the content, hashes it, and diffs any changes, stripping timestamps and noise automatically.
Get strategic signals
AI interprets what changed in the context of your business. Strategic signals alert you instantly via email. Everything else lands in the Monday digest.
Add your competitors
Enter a competitor's website domain and choose which pages to track - pricing, features, careers, and more. SignalScout monitors business websites only, not social media profiles or public pages on platforms like YouTube, LinkedIn, or Twitter.
Takes 30 seconds per competitorWe monitor on schedule
SignalScout fetches each page on a schedule - daily for paid plans, weekly for Free - normalizes the content, hashes it, and diffs any changes, stripping timestamps and noise automatically.
Every 24h (paid) · Every 7 days (free)Get strategic signals
AI interprets what changed in the context of your business. Strategic signals alert you instantly via email. Everything else lands in the Monday digest.
Instant alert or Monday digestStop checking manually.
Start knowing instantly.
Every B2B SaaS operator loses hours a week to manual competitor checks. SignalScout gives that time back.
This is what a signal
looks like.
Every change is classified by significance and interpreted in the context of your business - not just flagged as "something changed."
HubSpot
Pricing page
Starter plan raised from $29/mo to $45/mo. Professional plan removed the 5-seat minimum.
HubSpot is filtering out SMB. If you compete in mid-market, their churn just opened a window.
Notion
Features page
AI editor shipped to all plans including free. Previously a Pro-only feature.
Using AI as a retention lever across all tiers. Expect other PLG tools to match within 30 days.
Asana
Compare page
Compare page updated - now references 'Work AI platform' instead of 'work management'.
Repositioning toward AI narrative. Worth watching - if pricing follows, this becomes Strategic.
Five page types.
One daily pipeline.
SignalScout monitors the pages that matter most - and interprets every change with your business context baked in.
// Every ~24h (paid) · Every ~7 days (free)for each MonitorPage: content = smartFetch(url) // axios + ScrapingAnt fallback hash = sha256(normalize(content)) // strips timestamps, counters, noise if hash !== lastHash: diff = extractChanges(old, new) signal = gpt.analyze(diff, { bizDescription, targetMarket, pricingRange, primaryConcern, }) if signal.significance === "Strategic": sendInstantAlert(user.email) saveSignal(db)// Monday 7am ISTsendWeeklyDigest(allSignals)
Simple pricing,
no surprises.
Start free. Upgrade when you need more competitors, page types, or daily monitoring with instant alerts.
Free
Kick the tyres before you commit.
- 3 competitors
- Any page type or custom path
- Weekly monitoring
- Monday digest
Solo
For operators who track competitors daily.
- 10 competitors
- Any page type or custom path
- Daily monitoring
- Instant alerts (all Strategic signals)
- Monday digest
Team
Full coverage for competitive SaaS teams.
- 25 competitors
- Any page type or custom path
- Daily monitoring
- Instant alerts (all Strategic signals)
- Monday digest
- Priority support
Loved by operators who
hate being caught off guard.
Trusted by B2B SaaS operators who can't afford to be caught off guard. Here's what customers say after their first week.
“SignalScout caught a competitor's pricing change the morning it went live. We updated our sales deck the same day and closed two deals that week at our old price point.”
Arjun S.
Founder · B2B SaaS, Series A
“The Monday digest replaced 2 hours of manual competitor research every week. I just read it and know exactly what shifted - and what it means for our roadmap.”
Meera K.
Head of Product · PLG startup
“When a competitor quietly removed their free tier, SignalScout flagged it as Strategic and suggested the counter-move. We ran a win-back campaign that same week.”
Rahul T.
VP Sales · Mid-market SaaS
Frequently asked questions
Roughly every 24 hours on Solo and Team plans. The Free plan runs weekly checks. SignalScout fetches each page fresh every run - no cached data.
Any page you specify. When adding a competitor, five common paths are pre-selected - /pricing, /features, /changelog, /careers, and /compare - but you can add any custom path like /enterprise or /solutions. Up to 20 pages per competitor.
Significance is classified by AI based on your business context. Strategic = act now (e.g. a pricing move that directly affects your pipeline). Important = worth knowing. Minor = logged but low priority. Noise = timestamps, counters, nothing real changed.
During onboarding you fill in four fields: your business description, target market, pricing range, and primary concern. These go into every AI analysis call so the interpretation is specific to your situation.
Any Strategic-significance signal on any page type, for both Solo and Team plans. Free plan does not get instant alerts - all signals land in the Monday digest instead.
Every Monday. It covers all non-Noise signals from the past 7 days, grouped by competitor, with the strategic interpretation and counter-move suggestion for each.
Yes - any competitor with a public website. Add them by name and domain, then pick which pages to track. Free plan supports 3 competitors. Solo supports 10. Team supports 25.
No real-time monitoring (checks run on a schedule, not continuously), no Slack integration, no Twitter or LinkedIn monitoring, no visual screenshot diff, and no mobile app.